Ubisoft: Wii U Needs a Better Price

yves2Ubisoft CEO Yves Guillemot wants more Wii Us in homes before he’ll release new Wii U games.

In an interview troublingly referred to as “an audience with Yves Guillemot,” CVG managed to poke and prod around Ubisoft’s strategy, philosophy, and general thought process on game making. The full interview is definitely worth a read, but perhaps the biggest quotable moment came when Guillemot was asked about why Ubisoft isn’t announcing titles for Wii U.




According to the Ubisoft CEO, there aren’t enough Wii Us in homes, which is a result of Nintendo missing the right price point. Guillemot discussed it in relation to a secret Ubisoft game that the company won’t release for Wii U until sales get better:


“Yes, that game is waiting for more machines to be available. With Mario Kart, Wii U made one step and we expect with Smash Bros. it will also do more. If Nintendo put the right price on the machine then they will probably have a chance to do further. We are with the few games we have coming this year, but we are also waiting for them to achieve more sales so that we can invest more. Because the problem we have with next-gen now here, is that we are seeing less games that are on next-gen and last-gen consoles.”


Guillemot must be talking more about momentum than raw sales, of course. The Wii U has moved two million more units than the Xbox One, and Ubisoft doesn't seem concerned about launching titles for Microsoft’s platform.


What do you think?