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NPD: US Videogame Industry Sales Down

Posted Jan 15, 2012 at 4:45PM EST by Mr Ham

Listed in: News Tags: NPD, ps3 sales, video game sales, wii sales, xbox 360 sales
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Last December saw an unexpected slowdown in videogame sales, and it’s sad to see the data presented around this period of SOPA being discussed.  Especially as sales are down by 21%.

 

 

npdbig

 


That said, Matt Jarzemsky of Dow Jones Newswires didn’t blame piracy. Maybe he just forgot to mention it. He did make 3 short statements from the analysis; First is that ‘Aaging console lineup and unexpected slowdown in software sales hurt industry’. The phrase ‘no sugar Sherlock’ comes to mind. His second input is that the data is a sign of weak US consumer electronics spending during the holidays.


His third and final note was that the cause could be attributed to ‘casual’ games that are running rampant on smartphone and social networking sites. He’s made a point with that one.


Apparently December sales only made up 23% of the year’s sales, whilst it’s usually in the realms of 28%. Hardware sales for December were hit harder, with a 28% drop. Ouch.


The 360 sold most, with the PS3 and Wii ‘neck and neck’ in second place. It’s a shame to see, especially considering UK games stores were selling Skyrim and Saints Row 3 for £20 for various weekends leading up to Christmas.


Ah well, what do you think?


Source



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Comments 


 
# RE: NPD: US Videogame Industry Sales Down Beansta 2012-01-15 19:35
cough online passes cough

the above is what is stopping me from buying new games, i shouldnt be forced into using a code to play something that i have paid for already and therefore have a right to use. even if that supposedly prevents used game sales. the only thing it stops is people buying games full stop.

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# RE: RE: NPD: US Videogame Industry Sales Down Uplink 2012-01-16 07:13
That is a bit daft to be honest. If you buy the game new you do get everything with the game. But if you buy the game used you dont, there for your not buying the full thing and you know it. Just dont buy used and you get everything.

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# RE: RE: NPD: US Videogame Industry Sales Down murundi 2012-01-16 07:53
i agree online pass are a bs but i dont think that those account for the games sales. I think that the reason why christmas sales where less is because the gd games uncharted,bf3,mw3,acr all came within weeks from each other during october and november and ppl where playing them during christmas. Plus many PS are probably saving up for the PS Vita

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# economy sucksRandom Dude 2012-01-15 22:47
i know a lot of people lost their jobs right after the holiday, and with everyone trying to spend money wisely well what do you expect. I'm one of these people. No more buying 4+ video games a month.

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# it's all about $$$Professor Pickles 2012-01-16 16:30
As mentionned earlier, when you buy a game but it isn't complete plus all kinds of DLC to get some decent things that used to be included in a game, gaming industry is sure getting greedier...
And what do they do? Blame it on piracy! I think the word "affordable" is very rare in gaming today... :-x

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