I’ve been following Max Payne 3 for a while now, enjoying technology videos, trailers and demonstrations. Now we have the game’s first TV advert.

Premiering last night on ESPN, the trailer has a nice ambient dark feel to it, with slow action and some dark electronica to remind us why this game will be a no brainer.

When it comes to sales and marketing, Rockstar are behind only Activision and Nintendo, as they know their target audience well and manage to rake in crazy sales and, more importantly, crazy reviews (which play into better sales for future titles) through their marketing and advertisements.

That said, this trailer doesn’t quite have the same punch as San Andreas’ Welcome To The Jungle advert over half a decade ago.

The game hits May 15^th and will no doubt be something special for gamers, as pre-release previews and playtests have been garnering extremely impressive feedback, one including a bad word.

Are you excited for the game or have Rockstar’s previous titles bored you over time?

Tweet

85.7% of voters think this story ROCKS!

Vote Now!    (6) (1)