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Dead Island Has Shipped 3 Million Units |
Listed in: News Tags: dead island, Deep Silver, techland
Dead Island had an absolutely awesome launch due to a great ad campaign. There was that great trailer that wowed even those outside video game fandom, then a steady stream of commercials that were omnipresent for a while on TV. The game came out in September and has been quietly moving a lot of units. Aubrey Norris, Deep Silver's Manager of Marketing and PR, told Game Informer that they've shipped 3 million copies of the game and that it has sold "very, very well over the holiday season."
OK, so shipping 3 million units isn't the same as selling 3 million units, but it looks like Dead Island is a certifiable hit for developers Techland. Not bad for a co-op zombie smashing game. Now, if they could just get Call of Juarez back on track...
Have you been playing Dead Island? If not, do you think you'll be getting it this holiday season?
| 100% of voters think this story ROCKS! |
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Infact, just last week I just realized they released the Bloodbath Arena , started downloading but before I started I played the game again, got bored in 10 minutes. Cancelled my limited edition download. I was already expecting this before I got the game.
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