Microsoft Game Studios promotes Peter Molyneux to creative director for Europe

Posted Jun 4, 2009 at 10:12AM EST by Mabie A.

Listed in: Xbox 360 Tags: Europe, Lionhead Studios, Microsoft, Microsoft Game Studios, Peter Molyneux, UK, xbox 360 titles

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Lionhead Studios' main figurehead Peter Molyneux is getting in on some double-duty as he gets promoted as Microsoft Game Studios Europe's creative director. He will basically be oerseeing the projects of Microsoft in UK and Europe, as well as the different ones that they have with external partners.

And so he said, "I will be everywhere."

Explained Microsoft Game Studios general manager, Phil Spencer, "The best way for us to make sure our platforms evolve in a way that enables the beset creative experiences is to make sure our creative leaders are closely tied into the work that's going on with the platform team."

Molyneux' new job description will therefore go beyond helping out in collaborations, but also to take "global knowledge of our platform efforts and different efforts at MGS and help provide context and guidance to those teams."

As to Molyneux' say on his new role:

I'm definitely not going to go in and say 'this is a dumb idea' and 'this is a good idea'. I'm more about making sure they really are doing the experiences they're passionate about. Because passions is really central.

That's probably going to involve innovation, I'm going to be pushing them more on the innovation side, especially with Project Natal, and saying, 'look, don't think you've got all of your design comforts here any ore, let's think of a new way of doing all that."

Again, Molyneux remains to be the boss of Lionhead on top of this promotion in Microsoft.

Via GamesIndustry

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That really sucks for europe. We have a guy willing to ditch a game as great as Fable for a little pet boy simulator (tamagotchi but instead of a pet its a child? Wtf). If his idea of passion is pushing his values onto other people then thats really going to limit creativity more than allow it to grow in other areas.

New Guy : I got this great idea for a game *pitches exceptional idea*

Peter : No that wont do how about you change it to work with Natal like this

New Guy : But that goes against my entire concept

Peter : Looks like you're fired

This is as bad as Nintendo barring games from their system for being contrary to their elderly friendly image (but thank goodness they grew out of that)

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Microsoft Game Studios promotes Peter Molyneux to creative director for Europe

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