Quick Jump Daily Digest

Thank you for your interest in the Quick Jump Daily Digest. Get notified of all new content on QJ in our free Daily Digest. To subscribe, enter your email address below and click the subscribe button.

Cancel and Return to page

Sega heeds PETA request, pulls out Samba de Amigo ad

Posted Nov 5, 2008 at 3:35PM EST by Mabie A.

Listed in: Wii Tags: PETA, Sega

0
Gaming company Sega has just earned the good graces of the international animal rights group PETA after it pulled out an ad for Samba de Amigo upon request of said organization. The ad in question features a young chimpanzee barging in on a family playing the Wii and waving with him a pair of maracas.

Seeing the ad, the keen folks at PETA saw that something was wrong. No, they did not see the cute chimpanzee smartly doing tricks for the camera, instead, they saw a young, exploited animal separated from its mother and trained in order to perform. So they wrote to Sega, and this is how it all went down:

We explained how involuntary chimpanzee "actors" are taken away from their mothers when they are just a year or so old and forced to perform confusing and repetitious tricks. We also explained some of the horrible methods that chimpanzee "trainers" use, such as electric shocks with shock collars and prods, isolation, beatings with sawed-off pool cues and slapjacks, and food deprivation. Then, at the ripe old age of just 8, the chimpanzees reach puberty and their showbiz careers are over?and they end up being dumped at dismal roadside zoos or sold to laboratories for experimentation.

And because Sega adhered to the polite request of PETA (which wasn't much of a fuss, really, seeing as how the ad is five months old), they're getting a thank-you card from them, complete with little vegan monkey-shaped chocolates.

So next time you see a cute little chimpanzee doing tricks on TV, know that they came from a horrid past and will be headed to a bleak future inside experimental labs and roadside zoos.

In the meantime, here's the contested video. Have a banana while you're at it.

Via PETA

This story sucks? This story rocks!

Vote Now!

(0)

(0)

Make this the third time we've ever agreed. WTF is wrong with these AHoles? That little guy probably had the time of his life PLAYING and CONTRIBUTING and just flat out of having fun. Thank PETA for making his/her life boring as hell.

Sure, once in a while you get a jerkoff trainer that treats animals like crap however, there is NO evidence of such here.

I like how PETA speaks for all animals and TELLS US that they PREFER to be with their mother and PREFER to do nothing else with their life. Especially when you have COUNTLESS EXPERTS that report higher intelligent animals are happier when interacting with (kind) humans and seem to have a sense of pride when contributing.

# WTF!?!?!?!?! — ISOHaven 2008-11-06 10:59

...and who said that chimpanzees mother is even alive? Maybe it's a rescue victim.

BJ and the Bear? That chimp had no mother and was very well loved.

Who's to say a human can't love it MORE then it's mother?

Blah...nothing but AHoles.

# WTF?!?!?!?! — FreePlay 2008-11-06 13:36

OMFG AGREEING?! NO WAY

Yeah, totally though. PETA seriously EUTHANIZES ANIMALS!!! They don't make it very PUBLIC knowledge, but they do.

More info: http://www.petakillsanimals.com/

# Boycott PETA — HIMFan 2008-11-07 16:37

lol, monkeys are intelligent animals. Bottomline, I'm sure it doesn't take much to teach a monkey how to shake some damn maracas and slap it's chest.

Refresh comments list

Add comment

JComments

HOT GAMING NEWS | LATEST GAMING SEARCHES | FORUMS

QUICK JUMP DAILY DIGEST

Welcome to QJ.Net!

If you want your comments to go live without waiting for moderation, you need to be logged in. Being logged in has its benefits:

Logged in members do not wait for their comments to be approved.
Logged in members can create Profiles to be seen by other users.

So why wait? Create an account or login now! It's easy, quick, and free.

To get started, use the LOGIN boxes, or the REGISTER link below!

Want to learn more about the team who brings you the QJ news?

Read about them now!

HOT FLASH GAMES

QJ.NET Categories
• Apple • E3 • Featured Articles • Gadgets • Games for Windows • iPad • iPhone • MMORPG • Mobile • News • Nintendo 3DS • Nintendo DS • Opinions & Analysis	• Photography • PlayStation 3 • PoV • PS Vita • PSP • Rumors • Science • Site News • Tabula Rasa • Wii • Wii U • World of Warcraft • Xbox 360

Sitemap

Newest Downloads

05/22/2012 - 05/31/2012

WiiFlow Mod 3.0 r431	05/31/2012
XeBuild GUI 2.061	05/30/2012
edicpopDS v0.3.01	05/29/2012
RGLoader 0v290 Beta	05/27/2012
WiiMod 3.2	05/27/2012
WiiMC v1.2.7	05/25/2012
True Blue Firmeware v2.7	05/24/2012
3DS Video Converter v2.3	05/24/2012
Mobile Assault 1.8.2	05/24/2012
PSP Tools Alpha 0.1	05/22/2012
Newton War	05/22/2012
DaedalusX64 r766	05/22/2012
PSPMarble	05/22/2012
The Undead 4 - Nazi Zombies	05/21/2012
3DSExplorer v1.2.1	05/21/2012

Most Comments this Month
Sound Off: On Game Expirat..	(58)
Say Goodbye to the Xbox 36..	(31)
EA Blames iOS Rock Band Ex..	(28)
Flash0 Contents Of Vita's..	(27)
Sony Had a Rough Year; Vit..	(26)
PlayStation 3: Now Featuri..	(23)
Sound Off: Toughest Game C..	(20)
Apparently You Can Pre-Ord..	(19)
Love It or Hate It, It's A..	(16)
Pre-Order Generic Shooter..	(15)
PoV: This Collectors Editi..	(15)
You've Been Up in Arms Abo..	(15)
PSP Is Back, Whiter, Cheap..	(14)
Metal Gear Solid For Vita..	(14)
PoV: Paid MMOs are Dead	(14)
PoV: You Are Wrong about C..	(14)
Get Off Xbox Live, You Ped..	(14)
This is Next Gen?	(14)
Wii Will Be U	(13)
Stop Your Whining, Start C..	(13)
Diablo III Getting Mauled..	(12)
Pokemon Liquid Crystal! K..	(12)
OK, So Maybe Microsoft Can..	(12)
Does Microsoft Ever Have a..	(12)
Operation Raccoon City Pro..	(12)

Top Jumps this Month
Naruto Shippuden: Ul..	(176)
Pokemon Liquid Cryst..	(116)
neur0n Knocks Out An..	(104)
Bust Out Your PSP Fo..	(95)
PSP homebrew - LameC..	(74)
Wii homebrew - WAD M..	(58)
PSP Comics Reader v2..	(54)
PSP Homebrew: 6.xx P..	(44)
Hellcat Working On R..	(42)
PSP Homebrew - PSPDi..	(42)
PSP homebrew - DSonP..	(40)
neur0n Gives You Mor..	(37)
Sound Off: On Game E..	(37)
Latest Left 4 Dead 2..	(33)
PSP GBA v1.2: Gamebo..	(33)
Another CFW Goodie F..	(30)
Soywiz Releases PSP..	(30)
Sound Off: Should Ap..	(29)
GTA IV patch 1.0.6.0..	(29)
Download full Sid Me..	(28)
Homebrew - PSP/PS3 P..	(26)
Brian Lara Internati..	(23)
PSP homebrew - Mario..	(23)
PSP homebrew - PSP..	(22)
DS homebrew game - S..	(21)

HOT GAMING NEWS TOPICS

Quick Jump Daily Digest

Sega heeds PETA request, pulls out Samba de Amigo ad

Related Stories:

Comments

Add comment

Newest Downloads