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IBM uses electronic gaming as bait to get kids into math

Posted Dec 2, 2006 at 12:42AM EST by QJ Staff

Listed in: Wii, PS3, Xbox 360, PC Gaming Tags: IBM, Math, Microsoft, Sony
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IBM


Remember our coverage of the East Fishkill area? The one where we told you guys that most of Sony's and Microsoft's console chips come from the area? Well here's another East Fishkill related post.

In order to highlight the deep science behind the latest video games and to encourage middle school students to pursue careers in math and science, IBM will distribute an education package, including print, video and other multi-media materials, to members of IBMÂ’s On Demand Community, IBMÂ’s global volunteer initiative with nearly 80,000 employees and retirees.

Educational sessions at East Fishkill will be led Dr. Michael Nelson, IBMÂ’s director of Internet Technology and Strategy. He says:

The introduction of next generation systems from the leaders in video gaming offers a unique opportunity to reinforce the importance of math and science education at the earliest possible age, Kids love gaming, and math and science make games possible.


As much as this sounds like IBM is doing something that is completely selfless, the truth is that they're helping themselves out by helping everyone out. IBM is after all the company that's set to gain the most from this next-gen console war since all three consoles use chips from them. Getting kids into the maths and sciences is IBM's way of ensuring that in the future there will be capable people out there for them to employ.

Helping yourself by helping others, hey, if Oprah can make millions out of doing that, why can't IBM?



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