ESPN, STAR Network and EA team up to bring "GAME" to Asia, Pacific Rim

Posted Apr 30, 2007 at 4:17PM by QJ Staff Listed in: Wii, PS3, Xbox 360, PC Gaming Tags: Asia, EA Sports, Electronic Arts, ESPN, India, Taiwan

STAR Network Asia's Drinie Aguilar - Image 1

This is probably borderline gaming news to you folks out there, but anything attached to STAR Sports Asia's Drinie Aguilar is way too good to pass up by our standards. "GAME" is a thirty-minute dive into the world of gaming, from consoles to computers and handhelds, and thanks to Electronic Arts and ESPN's STAR Sports, this show is specially catered to the Asian and Pacific Rim regions.

You've probably already caught a few previews of the show on STAR Sports Asia, as it has already debuted since April 18, 2007. But as announced in the official press release, ESPN has also expanded its reach to as far as STAR Sports India, STAR Sports Taiwan and ESPN for the Pacific Rim (yes, that means you Aussies and Kiwis).

Starring the sassy and equally bubbly Drinie Aguilar of STAR Sports' fame, "GAME" will be tackling the latest and hottest news and trends in the world of gaming, including extensive game reviews, news event reports from all over the world and sneak-peek previews of incoming titles for your favorite gaming platform.

But tagging along with the entire theme of the sports channel, the show will also bring in the world of sports and the world of gaming together, sporting the most popular and famous athletes and their take on gaming. Always wanted to know what games your favorite star player is currently sweating over? Aguilar will let you in on the secret.

Also some of the biggest events in sports history will be simulated by Electronic Arts' own EA Sports titles in order to give a rough rundown of what could happen at the night of the big game. Jon Niermann, President of EA Asia Publishing, said, "We are very enthused about the launch of this new program. We are delighted to be able to extend our partnership with EA into new markets after our successful collaboration in the US."

Electronic Arts seems to be reaching out to a larger part of the gaming community, by touting its line up of EA Sports titles to the Asia and Pacific region. If you're from one of the seven Pan-Asian regions STAR Sports and ESPN is currently broadcasting to, be sure to catch Drinie Aguilar and her showcase of gaming in your sports channel.

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