EA to start veering away from game franchises |
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This comes a bit weird after we mentioned yesterday that industry veteran Ian Livingstone has been pushing developers and publishers to focus on gameplay and new IPs. Gaming giant Electronic Arts seems to have been listening, as the company just admitted that game franchises could only take them for so far.EA is known for annually making various sports game, which when you really think about it, are all quite the same. They came up with Superman Returns for the Xbox 360, yes, but it is still based on a well established pop culture icon. EA Montreal General Manager Alain Tascan acknowledged this and then mentioned that its time to take bigger risks:
We think this is something that people are going to react well to, because EA is not known for this. I mean, if you look at the comments of people on some of the things I've said and they say 'How can you dare talk about innovation?' And that's what we want to prove that as a company we can do it.
Currently, EA has various upcoming titles for different consoles over at the Montreal Studio. Some of these include SSX Blur for the Wii, Army of Two for X360 and PS3 as well as one unannounced new IP.
Via CVG
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Comments
i still own the 1st NFS game, they lost my interest with underground. + making cheap crummy games like NFS2 underground for the DS...why? + endless sims games? + sims games on consoles...! and i dont like their EA sports + sports BIG branding idea come on u Electronic Farts!
That they are owning up to it....at least they know they are stagnant and need change...
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