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SCEA denies 60GB PS3 phaseout rumor, but Kaz Hirai confirms it |
Listed in: PS3 Tags: David Reeves, Europe, North America, SCEA, SCEE, Sony
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Earlier, we reported that the 60GB PlayStation 3, recipient of the highly-lauded US$ 100 price cut, is pretty much going to be phased out, with Sony just waiting for current stocks to disappear from store shelves. Now, in a rather surprising turn of events, we find out that even though Sony Computer Entertainment America stepped in to deny the phasing-out of the US$ 499 SKU, Kaz Hirai himself has just now confirmed that the 60GB PS3 will indeed be done away with.
Confused? Don't be. Here's what's happened so far: David Reeves of Sony Computer Entertainment Europe (SCEE) commented that the US$ 100 markdown in the 60GB SKU's price tag is merely SCEA's plan to clear store shelves of any remaining SKU of that memory capacity.
Once supplies have run out due to the sudden increase of demand, the only remaining SKU available will be the 80GB PlayStation 3, which is pretty much back to square one for potential Sony buyers(US$ 599). SCEA, upon finding out about David Reeves' statement, thoroughly denies it in their PlayStation US blog.
As we announced this week, SCEA's product offering in North America consists of a 80GB PS3 available in August and a 60GB PS3 available now for US$ 499. We will have ample supplies of both models to meet the needs of consumers for the foreseeable future.
Reading SCEA's statement (actually Senior Director of Corporate Communications' Dave Karraker's), they're saying that they'll have ample supplies to meet the needs of consumers in the foreseeable future. So that would mean no drastic shortages in, say, a year or two?
That also pretty much denies anything about a phase-out of the $499 model, right? Now here's Kaz Hirai himself, his statement taken from an interview video from Scandinavian website VGTV.
[We do not] have a 2 SKU strategy in the U.S., we learned very quickly customers respond better to having one SKU than two. We dropped the price on the 60GB model, as you know that model is no longer in production, once it's no longer on store shelves it will just be the US$ 600 SKU.
How do you like them apples? Kaz pretty much confirmed what David Reeves said in E3, as well as disproving Dave Karraker. Certainly confusing news, coming from the different departments of Sony itself - but with Kaz Hirai confirming it, this pretty much means that the US$ 599 price tag will be making its return as the only choice of Sony fans.
We'll be here to update on you on developments regarding this somewhat-mixup between SCEA, SCEE and Kaz. In the meantime, you can check out the video by clicking on the source link below.
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If they really ditch the 60 gig then this would be the biggest pile of ***** to come from Sony since saying that a Gran Turismo title would be on time.
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I would rather buy the 60 gig on for 100 dollars less Sony you are *****.
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Is it possible that after the 60gb units are depleted, Sony will announce a "second" price cut for the 80gb ($500) without Motorstorm?
That is what I would personally do at least.
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the only put down will be the lack of emotion engine will be out of the ps3. what do u guys think.
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However this may be Sony's plan, first they have like 3.5 million consoles of the 60GB right. And im guessing it wont be completely gone til near or after Christmas. By then the 80GB could be 200 less and be better selling structure. If this is true. But since we have no idea don't take it as fact. This is my take on it though. So don't take it as true either.
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Why would you want to exchange your 60gb?
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I think you are oversimplifying it, but if that's what you believe, why don't you stop whining and go buy a 60GB now?
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Meaning: if you wanted one, you'd get one. Do you want a PS3?
Xbox360, nothing to be confused about, either. If you buy one now, you KNOW it is defective by design, your chance of seeing the Red Ring of Death (TM) is around 33% over the course of the first year alone (probably going up after that). The Elite version has the _same_ flaws, the new, supposedly more solid motherboard designs are nowhere near shipping dates.
Meaning: Your choice is between a noisier console that WILL BREAK sooner or later and/or scratch your game disks, at 399$ or 479%, depending on which SKU or colour you prefer, or another console that is damn silent, has none of those problems WHATSOEVER, has the better games coming up (if you can wait until next year, that is), and comes at either 499$ or 599$ (including a 59$ game).
If it were me, that's not a hard choice at all. I already picked my favourite, of course.
All I can say is: PS3 is coming HOME.
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Sorry I'm just acting like Peter Dille (being a ass hole.)
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Hurry while supplies last! If you don't run up to your local PS3 retailer and get a 60gb PS3 for only $499, you will have to get the "ripoff edition" that costs $100 more and has no emotion engine chip for backward compatibilty and only has 20gb more hard drive! Act now to our special bait and switch scam! We're so clever at sony!
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Broken! Unplanned! Thrown thogether and does nothing well. No games.
Return that peice of s*it now!
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Now you'll see them say "look, our PS3 sales doubled for the past 2 weeks" or some crap.
This comany is getting really sad, especially Peter Dille's desperate attacks on the 360 which sound more like a political campaign.
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Looks like MGS4 will go multiplatform after all.
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STOP LYING ABOUT 360 FAILURES! IT'S SICKINING! EVEN IF IT BREAKS, IT'S TAKEN CARE OF! THE 360 IS NOT NOISY! IT DOES NOT SCRATCH DISCS! SHUT THE FU*K UP LIAR!
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