Riccitiello: PS3 price cut is a "great move" |
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Consumers aren't the only ones happy about Sony's recent announcement of a US$ 100 price drop for the PS3. Publishers have also praised the company's decision, with Electronic Arts CEO John Riccitiello in particular calling it a "great move."
Riccitiello also prised Sony's timing, saying that the price cut was "done precisely at the right time." He noted that by announcing it in the middle of August, the PS3 price cut "really stands out" compared to if it was announced closer to Thanksgiving or Christmas.
I wonder what Bobby Kotick thinks about it.
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Via Chicago Tribune
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