Don't be silly: BioWare's Greg Zeschuk sides with Sony on Activision threat |
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Greg Zeschuk of BioWare takes the side of Sony on the issue of Activision's "threat" of discontinuing support for the PlayStation brand if the hardware manufacturer does not yield and give a price cut for the PS3. "Silly," was how he described this threat to be in an interview with CVG.Said Zeschuk,
I don't think it's really fair to poke fun at Sony. Certainly the Wii's been a massive success and Sony's probably not going as fast as they thought it would be but I think they're starting to make the right moves and the software's coming along.
I think it's silly to be saying you're not going to support Sony. The brand itself is huge and there are millions of [users] out there.
Earlier, Sony has responded to Kotick's pull-out threat by dismissing it as mere "noise." Sony CEO Howard Stringer shrugged it off by saying that the pressure is mutual and that it's just "the nature of business."
BioWare's been giving out a lot of statements as of late, and I'd have to say they all make sense. It's certainly good to know there are still some companies out there that's got a good head on their shoulders.
More from BioWare:
- BioWare: Sex scenes make sense in certain types of games
- BioWare: Expanding audience will shift games appeal from violence to narratives
- Muzyka: BioWare intrigued by idea of developing on Wii
- 'Unannounced AAA project' in the works at BioWare?
Via CVG
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Comments [refresh]
well...hes right about the fact that there are millions of us, so screw u activision t`_`t
but he's got some brains.
that cannot be his best picture.
Yup...and Activision cant ignore millions of users just like that
They need to find a new CEO if their current one isn't being taken seriously by the industry's other leaders.