DJ Hero Europe pricing bites at GBP 108

Posted Jul 1, 2009 at 3:28PM EST by Mabie A.

Listed in: PS3, Xbox 360 Tags: Activision, HMV, playstation 3 updates, PlayStation Network, UK

If you wanna be the star of the party, then you gotta pony up some hard cash. That seems to be the message Activision is sending their European patrons awaiting the new DJ Hero (PS3, Xbox 360). UK retailer ShopTo has divulged to Eurogamer that the price point at which the game will release is at a cold GBÂ£ 107.99 (US$ 177.70).

The retailers seem to be taking action themselves, however, as ShopTo has cut the price to GBÂ£ 94.85 (about US$ 156). Cheaper, but still steeper compared to the Guitar Hero + peripheral bundle at GBÂ£ 70 at launch.

Apart from ShopTo, HMV also disagrees with Activision's price point and so is "going with its own price on this," choosing to peg the tag at GBÂ£ 99.99. In the US, DJ Hero wis offered for US$ 120, or GBÂ£ 70.

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DJ Hero Europe pricing bites at GBP 108

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