We were extremely impressed by [NintendoÂ’s] new path, and thought it could give our game creators a new way to express themselves and create new sensations. We talked to people in the company; they loved Nintendo. We thought it was a great opportunity to create something new.

We had a new machine that our creators loved that would be cheaper and totally different. We said "Let’s go, let’s take the risk." Developers pushed us. When they understood they could create something [new] it was not a risk anymore—it was an interesting new way of playing.

Via Red Herring