Toshiba Not Giving Up on a Unified Format

Posted Jun 27, 2006 at 5:12AM by QJ Staff Listed in: PS3, Xbox 360 Tags: Atsutoshi Nishida, Blu-ray, HD-DVD, Japan, Toshiba, Universal
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Blu-rayToshiba HD-DVD player


In a recent shareholders' meeting, Toshiba President Atsutoshi Nishida has said that they have not given up on a "unified" format for advanced DVD discs, stating that the HD-DVD/Blu-ray war will go on for a long time 'fighting for consumers' as both are incompatible with each other. In a neutral stance, Nishida said "We have not given up on a unified format. We would like to seek ways for unifying the standards if opportunities arise".

Currently, Toshiba supports the HD-DVD format rather than Blu-ray, and rolled out their first HD-DVD players in Japan last March. This message from Toshiba top-dog Nishida is pretty clear - sooner or later, we need a unified next-generation media disc. The battle between Blu-ray and HD-DVD has been going on for years before the launch, and the failure of the two groups to settle on a unified format could result in something close to what we saw in the 1970s/1980s in the VHS-Betamax war.

Those that can remember the war will know that it caused huge consumer confusion, and both formats took a beating, with VHS coming out on top. Personally, I hope that we do not see a repeat of the VHS-Betamax war. I would like to see a more 'universal' format that everyone can agree on. Technically, Blu-ray is the stronger format as it stores more data, however, HD-DVDs are cheaper to manufacture. Surely, a hybrid of these two strong points would emerge to be the best for all parties?

Hopefully, with more encouragement and pressure by large company bosses like Nishida we could see a move towards a united format. However, that is only a hope - or more accurately, wishful thinking. Many people have been trying to stop this 'war' before it started, but now with both Blu-ray and HD-DVD discs and players on the market...it's hard to see an outcome that doesn't involve one format lying in ruins.

Via Yahoo!

 
 
 

Comments

by - 2006-06-27 05:52:24
I piss on both formats

Who wants to waste money on these machines if in two years there won't be any movies available? R Kelly pisses on Sony for their new betamax-ray disc.
by Planet - 2006-06-27 07:02:25
manufacturing costs

I always hear that argument in favor to HD-DVD, but is it really legitimate? The Blu-ray association claims that when mass production is running, the costs will come down to DVD level. I daresay it will eventually be at least cheaper to make one BD than to make two DVDs. And we have already read some reports that a regular DVD production lane cannot be as easily converted to HD-DVD as originally planned. Manufacturing costs are not fixed, they can be improved. Don't make up future calculations based on current situations.
by marv101 - 2006-06-27 07:46:04
Compatability

So why aren't the two formats compatable? Originally it was because BDs were going to be in a protective case similar to that of UMDs. But now it isn't, and they are both read and written by the same wavelength LASER (yes it should be in caps, it's an acronym noobs). So is it not possible to make a drive that reads (and possible write) to both discs? Or failing that, have two drives in one player like a VHS/DVD combi?
by - 2006-06-27 08:11:55
no

no i believe its a shorter wave lenght I cant wait to see how this willl turn out.... Ps3 is a hit for a while then theres no games because blu-ray dies out and everybodies like "WTF"
by - 2006-06-27 08:15:35
a

toshiba just knows, they're going to lose this war. Nobody wants their cheap format. Hardware manufacturers? No. Movie companies? No. Consumers? I don't think so. Toshiba will lose badly. They have little companys to support hd-dvd. Just look at the supports. And, the manufacturing cost for BD is not high. A few cents more for a disc is NOTHING. BD movies are going to cost FIVE bucks more than old DVDs! That's close to NOTHING more. And, furthermore, movies on HD-DVD may actually be pricier than those on BD.
by - 2006-06-27 08:17:40
i piss on ps3

is it just me or is the whole industry going down the john just like my potent stream? i say screw both and get a new format that everyone can agree on... damn you sony just give up the format war and conxentrate opn making the ps3 not suck. 600 for a glorified blu ray player? screw that and screw blu ray. dvd rom with divx hd is good enough and cheap as hell as in free.
by - 2006-06-27 08:23:16
haha toshiba scared

they kow theyre gonna lose.
by Planet - 2006-06-27 08:41:58
someone needs diapers badly

The wave length of Blu-ray and HD-DVD is identical (405 nm). However, they made an optical lense that reads and writes DVDs and CDs, though their wavelengths differ (650/780 nm). AFAIK they need just 2 optical lenses to cover all 3 generations (the third being either HD-DVD oder Blu-ray). They will probably eventually make a drive that supports all formats, when the market demands it. But i doubt there still is time for a hybrid format, both trains are running too fast already and one must crash...
by - 2006-06-27 08:43:17
I see no reason why HD-DVD should lose

Why is HD-DVD gonna lose? Blu-Ray might have some strong points such has having a larger space and having the whole movie industry behind them, but so what? Whose gonna pay more (500 bucks for the player and 1000 bucks for the Blu-Ray player and the HD-DVD discs are slightly lower) for Blu-Ray which has the same quality as HD-DVD (go to Best Buy and compare it) and for space not used for movies? I think 30 GB or ever 15 GB is enough for a movie and all of its sequals and special features, don't you? I think Sony will lose again this time and not because of space, but because of cost.
by - 2006-06-27 08:57:03
http://www.thedigitalbits.com/mytwocentsa122.html

I've been following the Digital Bits' coverage. So far, it looks like neither formats are the least bit promising. HD-DVD has smaller support and even worse titles than Blu-Ray. Blu-Ray is having trouble geting dual-layered discs to work and is lacking extras. Both are being rushed. I'll wait on both until the technology is improved and prices are down.
by Chavagnatze - 2006-06-27 10:28:04
Blu-Ray is running a smaller wavelength than HD-DVD.

Blu-Ray is using a 473nm blue laser while HD-DVD is using a 570nm reddish pink laser. Blu-Ray is easier to manufacture than HD-DVD. An HD-DVD is composed of a thin reflective film between two polycarbonate disks (just like this generations CD's, DVD's, ect. ) which must be very very flat and after all of this is glued together it must remain flat and precise. Blu-Ray uses one thick polycarbonate disk which is easier to keep flat while all the data is placed on one side of the disk and a protective armor is sprayed over the data. this advancement (as in next-generation technology) will make Blu-Ray much cheaper to produce than HD-DVD and maybe even a CD.
by - 2006-06-27 10:28:31
Great...

Then i'll be stuck with a PS3 blu-ray player and a bunch of movies only being released on a different format. HD-DVD should just go away. It can't store as much data, it's data rate isn't as fast as Blu-ray, and as for manufacturing costs? Blu-ray discs cost a dime more per disc to manufacture than normal dvds. The hardware is going to come down in price fairly quickly as well. Even brand-new blu-ray movies are being released at $25, which is comparable to new DVD releases which are already in the $20~30 range. (depending on where you go of course. Circuit City puts new releases at $13 ~15 during the first week to lure customers to buy other things...which is pretty clever.)
by Chavagnatze - 2006-06-27 10:39:18
correcting myself

Sorry Blu-Ray and HD-DVD use the same laser but, the difference is that they are constructed differently. Blu-Ray places the data right in front the laser instead of behind a polycarbonate layer like the HD-DVD which allows a sharper focus with very little birefringence. This is why Blu-ray has the ability to to store more data.
by - 2006-06-27 12:01:04
about LASER in caps...

"LASER (yes it should be in caps, it's an acronym noobs). " actually, you are wrong about that statement yes, it was and sometimes still is an acronym, but over the years it has become its own word in the coomon household, making it what it has become today. so it is not necessary to put it in caps anymore. i believe i learned that in 6th grade english... maybe you need to go back:P
by marv101 - 2006-06-27 13:13:34
14

So you make a whole comment based on a sidenote? Waste. If you're going to use English, why not do it right? Why keep changing everything? It's like the Americans changing nearly every English word because they're too lazy to add a letter, and just because they do, the whole world has to use it! Can I hear foetus instead of fetus? Colour instead of color? Sulphur instead of sulfur? Pure laziness. And I still stand by my point of a hybrid player. Who wants to invest money in a player which is quickly going to die? At least if you buy a hybrid player, you can't lose
by - 2006-06-27 14:14:26
why buy a hybrid player at all?

it's going to be uber expensive and it will eventually support a format that is dead. I say wait till one side wins and watch the prices fall to like 100 dollar players then get them.
by - 2006-06-27 16:07:27
-

"So you make a whole comment based on a sidenote? Waste. If you're going to use English, why not do it right? Why keep changing everything? It's like the Americans changing nearly every English word because they're too lazy to add a letter, and just because they do, the whole world has to use it! Can I hear foetus instead of fetus? Colour instead of color? Sulphur instead of sulfur? Pure laziness." What's wrong with people wanting to type casually? Where did being American even come into it? Does hearing someone use a different dialect than you throw you into a fit of rage as well? Pure stubbornness.
by - 2006-06-28 07:41:53
#12

Blu-Ray has the entire movie industry behind them, while HD-DVD only has some, so you will be able to play all movies that are released, depending if Blu-Ray wins or not.
by - 2006-06-29 01:45:32
hhhh

My DVD player works fine i'll stick with that.

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