Microsoft files patent preventing ad-skipping in downloaded videos |
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Some downloadable media are free, but that just means we don't pay for it. Now, most of those media - videos in particular - are only free because they come with ads, and if no one watches those ads, the system becomes ineffective. This reasoning might explain why Microsoft has filed for this patent: a system that "enforces advertisement playback for downloaded media."
According to the patent filing, one way the system could work is that each ad that comes with the downloadable video will contain a Digital Rights Management (DRM) license. This license will only be given once the ad is played, and then the downloaded video can be viewed.
The system has a lot of other ways of enforcing advertisement playback, but you get the general idea. You can read the patent for yourself by following the link below.
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Comments
Comon if they do this i wont download another video from the 360. if i see something i want to watch then ill go to gametrailers.com
You'll never see this happening on PS3, sucks to be a 360 owner once again!
you're right, the company historically behind DRM wouldn't ever do this face the facts, Sony tried to find a way to embed signals in cassettes to prevent recorders from copying and developed the security suite for Blu-ray discs ads are going to be everwhere
I don't see how any of what you just said about sony even remotely relates to ads. They just don't like to have their stuff copied illegally, that's all.
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