Sony criticized for God of War II promo party

Posted Apr 29, 2007 at 10:55AM by Karl B. Listed in: News, Off Topic Tags: Daily Mail, Official PlayStation Magazine, PlayStation Magazine, PS2, Sony
Ó


Sony's Greek party for God of War II (pic edited) - Image 1


British middle-market newspaper The Daily Mail reports that Sony is receiving criticism for a promo stunt gone bad. According to the newspaper, the electronics giant used a "freshly slaughtered goat" as the centerpiece of a party to promote the PS2 title God of War II. The stunt has sparked the ire of critics and animal rights organizations.

Images from the party in question, which was held last month in Athens, reportedly appeared in Sony's official PlayStation magazine, but according to the Mail, Sony issued "an apology for the gruesome stunt and promised to recall the entire print run." The magazine was due to hit newsstands on Tuesday. According to the Mail, however, subscribers have already gotten their copies.

A spokesman from Sony said that the animal had not been slaughtered for the event but had been bought from a local butcher by the Greek company hired to stage the event. Sony is currently conducting an internal inquiry into "aspects of the event in order to learn from the occurrence and put into place measures to ensure that this does not happen again."

 
 
 

Comments [refresh]

by .... - 2007-04-29 05:31
» How hard is it Sony...?

To realize that you shouldn't have a real dead animal for a shoot? You think that would be something you wouldn't have to learn from...

by faker - 2007-04-29 05:37
» lol

Fake news lol

by unregistered - 2007-04-29 05:48
» wow.

Who cares if you have a dead goat at a party. I cant stand when people complain about 1 goat getting killed if you have that much time on your hands go bother everyone who has hit a squirle while driving of people who eat meat.

by Sonny - 2007-04-29 05:49
» Nice

The lady's hot..!

by G.C - 2007-04-29 05:52
» EEEEEEWWWW

What Is That Man Getting 5uck3d Off By A Donkey? *Pukes*

by Gimmie lamb - 2007-04-29 05:53
» goat you say?

This shouldn't even be an issue.



Just PETA palette pushers whining and *****ing again. Get over it.

by Snarg - 2007-04-29 05:58
» .

Oh NOOS! A dead goat, that was already dead when they bought it. How cruel!

Why do so many people have sticks in their asses?

by Sonny - 2007-04-29 06:02
» No...

Firstly, it's a goat not a donkey.

Secondly, the man's not getting head, the image is blurred because it's a "freshly slaughtered goat."



Dude, you need to read the article first..!

He he!

by bob - 2007-04-29 06:07
» lol

I SEE NIPPLES!!!!!!!! !!!!!

by Zentari - 2007-04-29 06:08
» Huh?

In Greece?Weird,I don't recall hearing about a party like this...

by jaydogg691 - 2007-04-29 06:12
» Easier way to promote GOW II

"God of War II. It's coming"



Is that so hard. Why do you have to show a dead animal. That's not cool. Also, good thing you censored the picture.

by Mister Common Sense loves xbox playing little boys - 2007-04-29 06:12
» That's a great ad!

Damn good work sony!! I love it!! Dead animals and topless girls :) they could never release that in america, so they didn't. Why do they try to make it a big deal in europe, where there is ***** like that on tv all the time!!!

by CHUCKINGROCKSATSPACESHIPS - 2007-04-29 06:15
» True

On the way to work, I took a rabbits head clean off. On warm days I kill hundreds........ of bees that is that fly in front of my car. Sometimes I even run over snakes. I was lucky that a huge owl I hit didn't shatter my windshield. It smacked hard into the roof of my car.

by CHUCKINGROCKSATSPACESHIPS - 2007-04-29 06:17
» Yes She Is

I would give her the goat!

by ok - 2007-04-29 06:20
» ...

um, not really

by love - 2007-04-29 06:20
» dem

titties

by yea - 2007-04-29 06:22
» ...

that girl is so topless

by Ranguvar - 2007-04-29 06:29
» F**kers

Yeah, would you like it if they had a human body there to promote the game!?!?!



I don't care wether it was killed for this purpose or not... real life slaughter and videogames should stay separate.

by Muratcan - 2007-04-29 06:35
» Daily Mail Bull*****!

Don't believe the tabloids! The Daily Mail are making this up, typical tabloid sensasionalist crap.

by lol - 2007-04-29 06:49
» me too

ME TOO

by Zman0690 - 2007-04-29 06:55
» Welcome to the real world

OMFG welcome to the real world. Animals get killed all the time, not only by us but by their natural predators. GET OVER IT!!!! NO ONE SAYS YOU HAVE TO LOOK AT IT!!! Its a goat not an endangered species. It really pisses me off that we have people and organizations in this world that think they need to regulate to morality of the rest.

by psphackman - 2007-04-29 06:57
» sweeeeeeeeeeet

me too

by SYM - 2007-04-29 07:02
» And yet...

Hundreds of children starved to death in Third World countries today.



+While some D-bag bought her fluffy an overpriced sweater and matching scarf



+While "Tinkerbell" got treated to a more respectable lifestyle then most decorated war veterans will ever see



+And PETA worried about cruelty to animals whose sole purpose is to become food



+And activist in Greece hounded SONY about a publicity stunt that happened for one day



Yeah humans are animals when you strip them to the bare bones but c'mon people when did Fluffy become more important on the food chain then our fellow dreamers, patriots and children? (i.e. our future)

by SpruceMoose - 2007-04-29 07:12
» agreed

they should have used at least 2 goats... you know, since it is God of War 2

by MINE - 2007-04-29 07:17
» goat

T3H G0AT I$ MINE !!

by excuse me? - 2007-04-29 07:18
» ok

No one is saying fluffy is more important you are way off the mark. If you are so concerned why are you posting on a PS3 blog? Quite frankly PETA are a bunch of loonies. There was one guy standing outside a school handing out leaflets about how milking cows was harming the cows?! He was in a full size cow costume. Thankfully the pupils kicked the $:it out of him ;)

by manaox2 - 2007-04-29 07:52
» wow

Thx for the rack of lamb with that goat.

by B4H4M00T - 2007-04-29 08:12
» lol

twit go back to peta camp

by haha - 2007-04-29 08:14
» lol

yeah a human body woulda been so cool

by Laurel - 2007-04-29 08:16
» HA.

Goat got pwned by Sony. Then Sony got pwned by animal rights activists.

by BlasphemyHatt - 2007-04-29 08:42
» i bet...

They probably paid the Ferret beatin, hamster killing guy to slaughter that goat

by commonman - 2007-04-29 08:58
» Don't see the big deal. Nice tits though

mmmmmm

by cali-cold - 2007-04-29 09:10
» yea

A pig is probably more humane lol

by G.C - 2007-04-29 09:10
» Ehh...

Firstly, ITS A JOKEEEEE!!!!!!

Secondly, Hi

by JustMe - 2007-04-29 09:12
» Grow Up

Get a grip and hold on tight. Ever eaten a hamburger? WE EAT MEAT. MEAT + ANIMALS. Generally they don't hold still to be eaten until unless WE KILL THEM FIRST. Sheesh...

by JustMe - 2007-04-29 09:14
» Whiners piss me off

OK, everyone who complained about this image, and has ever eaten meat or worn leather, GET A LIFE and TRY not to be such a RAGING HYPOCRITE.

by guy that hates you - 2007-04-29 09:17
» you humans suck

think about this, if aliens came, started harvesting us. is it ok becuase they're more intelligent than us?

animals are helpless, and their sole purpose is not to be food. and we're not even part of the food chain any longer.



is animals sole purose is to become food than people should eat dogs and cats, and other stupider humans because frankly, there's some animals that are smarter than people i have met.



i feel bad when animals die.

humans?, not as much.

by guy that hates you - 2007-04-29 09:19
» O WOW NO ONE POSTED FIRST!

FIRST!!

by sashimi - 2007-04-29 09:20
» What nonsense

"A spokesman from Sony said that the animal had not been slaughtered for the event but had been bought from a local butcher by the Greek company hired to stage the event."

=> next obvious step is blaming the Greek -__-



"Sony is currently conducting an internal inquiry into "aspects of the event in order to learn from the occurrence and put into place measures to ensure that this does not happen again."

=> Now if THAT is not perfect corporate bull shiit...

by --- - 2007-04-29 09:41
» ---

Sony Are PERV ! They Bring Naked Girls to sell there games we will see Free BD Porn when you get games made by sony

by sarita - 2007-04-29 10:11
» WOW

Just gets from bad to worse for Sony, doesn't it.

by Sonny - 2007-04-29 10:16
» Ha ha

Touché

by Skyler - 2007-04-29 10:18
» OMG

something happened, please stop things happening in future i dont like it.

by tiptoe - 2007-04-29 10:25
» typical

This is Typical Daily Mail. LOL!



They think the world is coming to an end. They review the game on page 8. They go on to say how the game is 'evil' and blood lets at every chance making for a 'sick' experience that glorifies death!



Daily Mail is pure entertainment (for all the wrong reasons)

by solidus4prez - 2007-04-29 10:28
» Yeah

Agreed.





BOO HOO Somebody's always gotta ***** about something

by ??? - 2007-04-29 11:05
» blurred

Why is it blurred, is it for comic reasons or what? Whats really going on behind the blurr?

by Dodo - 2007-04-29 11:50
» ...

A party? Why wasn't I invited!!

by Viper - 2007-04-29 11:53
» WTF

WTF does a goat have to do with GOW2!?!?!?!

There should be a human sacrificed, KRATOS STYLE!!

Now that would be a funny thing to do!!!!

by PETA_*****ER - 2007-04-29 11:58
» Meat-eater :)

For every animal you don't eat, I'm gonna eat three! SO ***** YOU PETA!

by Adds - 2007-04-29 12:20
» The Mag

cause i subscribe to the mag i got it with this in and it is pretty gruesome



i would upload a pic but i dont know if it would be allowed maybe if i added something like only click here to see the full picture or something but i dont really want to risk getting banned....

by datnizzle - 2007-04-29 12:21
» censored

You are not serious, are you? You can see there's an animal on the table. Aren't you mad they didn't blur it's legs or body. Ever seen roadkill, or do you stop and clean it all up.

by Quixand - 2007-04-29 12:27
» Brilliant!!

Sony is freaking ingenious! They obviously knew that this ad was going to get the media to go bonkers. But what is so awsome about it is that they got a girl in the pic with no shirt on (just paint!!) and that illustration has now been posted on about 100 news sites all around the world. Even Fox news has tities in one of there articles today!!! This is so awesome. Who cares about a dead goat but emailing all your friends to tell them that fox news doesn't realize that they just posted up some naked tits is awesome! It's almost like a slight of hand trick Sony pulled on the media. Bluring out the dead goat but leaving tits for everyone to enjoy. Sony operates on a level of viral campaining that sets standards among all giant corporations!! Well played Sony!

by datnizzle - 2007-04-29 12:33
» What?

You are an idiot. I'll put you in the jungle where the animals rule and see how long a genius like you would last. See if that tiger in the brush decides not to kill you because you are helpless. I wonder if any of the animals will feel bad for you, what do you think. by the way in some parts of the world people at dogs and cats. I get you are too smart to know that. We are in the food chain because we eat animals. Animals eat people too, you know. It's the circle of life. But I guess you're to busy thinking you are better than everyone else, You don't have time to actually find out what's going on. Dumb@$$

by kefka12 - 2007-04-29 13:34
» dude

they complain about the goat, yet you can totally see that chick's tits right through her shirt.

by Vipre77 - 2007-04-29 13:50
» That's not a shirt

It's just red paint over her b00bies! I bet it's strawberry flavored.

by dvd_sandwich - 2007-04-29 13:55
» OPM?

"Images from the party in question, which was held last month in Athens, reportedly appeared in Sony's official PlayStation magazine, but according to the Mail, Sony issued "an apology for the gruesome stunt and promised to recall the entire print run." The magazine was due to hit newsstands on Tuesday. According to the Mail, however, subscribers have already gotten their copies."

Anyone else realize that OPM is already gone? THE LAST ISSUE WAS THE JANUARY 07 ISSUE

this has got to be fake. And GOW2 has been out for a while now. Why are we just hearing about the launch party now? Everyone should have already beaten the game. Athena dies.

by tret - 2007-04-29 14:08
» aweraw4

yea they souldent have, but 1 goat?

thousands are slautered every day!!!

by kg - 2007-04-29 14:12
» damn! Black bar

AAAWWWW QJ just added a black bar over the best part! Everyone can still type in Sony + Goat into google news and find the original photo without it though. It's particularly funny to see the photo on conservative news sites not realizing what they are posting. lol

by Adds - 2007-04-29 14:22
» in the UK

This is from OPM UK which started at xmas for the PS3 which also reports on other news but i have this sitting next to me with the image in so it is 100% real

by yea - 2007-04-29 14:23
» ...

Sony would never use nudity to sell their products, so they insist in having an ALMOST nude woman holding two green dild0s, next to some guy getting it off to a dead goat. (trust me, ive seen the unedited pic)

by Gino D. - 2007-04-29 14:54
» LOL

*wink wink* LOL. we were actually laughing at ourselves for having missed that *tiny* detail. LOL and yes, no one is stopping anyone from searching for the original pic over teh intarwebzz! (we are just slowing the kids down, LOL)

by niga - 2007-04-29 14:57
» yd u censor the nipples?

oh yea heres the unedited pic

by Gino D. - 2007-04-29 15:05
» err...

yeah.. thanks for *pointing that out* LOL! as you guys can see... we've... PG'ed the image to be more suitable for the younger audience.

by dat nizzle is an idiot - 2007-04-29 15:31
» datnizzzle + idiot

you're part of the food chain if you *****in went and killed animals by hand and ate them, if they had a chance at you too then you'd be part of the food chain, animals are farmed and harvested. you're *****ed and you're an idiot.

i dont want animals too feel for me, that's not the point.



have some of your friends been eaten by animals, cuase it's not a *****ing common thing that happens.

you're so dumb, i hope an animal eats you.

becuase in your mind it would be fair. if we can eat them, then they can eat us too. i hope it's painful too when yuou die.

by i hate stupid people - 2007-04-29 15:35
» humans suck

they reveled and enjoyed themselves int he death of a living creature. that's sadistic.

the creature deserves respect, it gave it's life to feed people, not so it could promote a video game. and i don't think it wanted to do either.

by Snarg - 2007-04-29 17:19
» .

You need to give it up.

I've had about enough.

It's not hard to see.

That goat is mine.

by lavino - 2007-04-29 17:46
» dead goat =/= not a real party

live goat == real party! Woohoo! Where do I sign up??? (ahemm...)



Big F**king Deal! Not like they are stream casting it live during saturday morning tv. It is semi-private party (because you and me can't just show up) so they can do whatever the f**k they want it is none of our god damn business.

by you suck - 2007-04-29 18:26
» you're an idiot

people die all the time as well, who cares about virginia tech, columbine.. people always die! there's more than enough people 6 billion? pfft we're not going extinct!

by you suck - 2007-04-29 18:29
» you're an idiot

if they killed a dude would it still be none of our business? who's goign to fight the animal's rights if they can't? seriously, are you peopletthat f'ed up in the head? sadistic bastaards, it's poeple like you that torture animals. like that guy that tied his dog to his car and drove around. that's you/.

by Super6 - 2007-04-29 19:00
» Nipples Nipples Nipples Nipples Nipples !!!

WOAH>>>>> That chic is Hott... and she has some nice Nipples +))

by Wicked Insider - 2007-04-29 19:26
» Ok, now I'm Pissed!

I could give two 5h!ts about a dead goat and

finds nothing wrong with this but what I do have

a problem with is that QJ sensors the girls

breasts. I chalk it up to all the immature posters

saying nothing about the post other than

"NIPPLES!". Grow up people and QJ don't be a flock of ASS holes, leave the photos as they come. You forget this is the internet and that we've all seen much worse than titties. For Crist sakes these were titties shown at a SONY party and this is a SONY forum, leave the god damn titties alone and put them back or suffer looking like a buch of weenies for sensorship. If SONY thought it was ok, I think it's ok!

by Fcat - 2007-04-29 21:02
» Daily Mail

The Daily Mail is the paper I enjoy writing Hate betwixt the two words of its name. I have no doubt they would have been much happier if the sacrifice had been a human one... that is if the Human was an immigrant. Neither do I doubt that most animal rights protesters would also.

As for me , well, so long as they ate the goat after, I have no problems

by Lol - 2007-04-29 21:30
» This is stupid

Whats silly, is if that goat was cooked and cut into bits and placed on that table, no one would say a thing O_o

by oh my god! - 2007-04-29 22:50
» not again...

Why can't Sony do anything right, just why!!!

by Ya know - 2007-04-29 23:25
» umm, yea

CHUCKINGROCKSAT SPACESHIPS, wOw, you did all that. That must mean you pick them back up and take them to your bosses house parties and put it right beside the door greeter

by evilscarycomputergeek - 2007-04-29 23:46
» you hit it?

if an owl dive bombs your roof does that really count as you hitting it? You're sounding like that guy from Kung Pow: "Behold my nuts to your foot technique"

by Gil - 2007-04-30 00:24
» Re: blurred

Behind the blur is the goat's head sitting on the floor.

by Kamiboy - 2007-04-30 01:08
» b00bs

Dear QJ.NET



Please send us up the b00bs again.... please.





BEEEEWWWWWBBBBS SS!!!!

by PS3 Fantard - 2007-04-30 01:19
» .

Instead of promoting a great game that really needs no promotion they do a stunt like this.



Also, what kind of butcher sells goat meat?



The topless chicks would be fine and still in great taste.

by ?????????????????????????????????????????????????? - 2007-04-30 01:36
» ???????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????

??????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????



hi

by datnizzle - 2007-04-30 02:34
» hey dumba$$

People get eaten by animals all the time. And in many countires people do kill animals by hand. Again stop being an idiot and pick up a book, watch discovery TV, do sometthing so that your entire post aren't blind and stupid assumptions. Besides I have shot a deer, and ate it, so I guess I am part of the food chain.

Your posts have no point, at least we agree there.

by Kristian - 2007-04-30 03:17
» It was PG enough before...

You're blocking out the animal... now you're blocking up a body painted that can show barely a nipple? I bet that I could show you 20 magazines (not porn) that have printer ads with women painted...



Understand blocking out violence and gore for the children... that is a horrible thing.

The human body just isn't.

by JDX - 2007-04-30 03:47
» Goat???

So, umm.. I'm looking at the picture and couldn't figure out what was wrong until I read the description... Asians slaughter all sorts of animals and have them laying on the table as a centerpeice for parties... goats, pigs, dogs, WHATEVER. Whoever criticized this party obviously has very little cultural exposure. People eat animals. It's what they do.

by Q - 2007-04-30 04:01
» A goat?

Seriously, who at Sony came up with the idea of a dead goat? That has to be the dumbest idea so far when promoting a game year 2007.

by Silver-Tiger - 2007-04-30 04:43
» ...

You know the more you discuss and criticize this ad the more people notice the game. What's the end?



More People know the game and BUY IT!!!



So in the end, Sony reached what they intended......



think about this....



by the way: PETA SUCKS!!!!! ;)







!!! EAT MEAT PEOPLE !!!

by Sayenthy - 2007-04-30 07:09
» correct, yousuck.

And the deaths of people slaughtered during school killings are, however unfortunate, a part of life: death. It happens. Expect death to be banned because of content.

by duh - 2007-04-30 09:47
» go b!+ch

" I could give two 5h!ts about a dead goat and

finds nothing wrong with this but what I do have

a problem with is that QJ sensors the girls

breasts. I chalk it up to all the immature posters

saying nothing about the post other than

"NIPPLES!". Grow up people and QJ don't be a flock of ASS holes, leave the photos as they come. You forget this is the internet and that we've all seen much worse than titties. For Crist sakes these were titties shown at a SONY party and this is a SONY forum, leave the god damn titties alone and put them back or suffer looking like a buch of weenies for sensorship. If SONY thought it was ok, I think it's ok!"



Why are you crying, are you to cheap to buy pr0n or can't afford the bandwith for a movie? haha

by j - 2007-04-30 09:49
» lol

ahaha nice

by Fade - 2007-04-30 10:41
» ...huh?

Uh...why did they have a dead goat, again? Dead goats have nothing to do with God of War, AFAIK.

by Fade - 2007-04-30 10:46
» @ cali-cold

Don't talk like bsd. He's a retard.

by chubbbz - 2007-04-30 11:54
» Sony jumped the shark.

WOW. Just wow. It seems every day Sony just does desperate things to get our attention. Sony spokesperson says the animal was already dead from a butcher store. Its Sony people, do you think a huge company like Sony would care for a single goat for the sake of its products. I think not!

I may have a PSP and all, but to be honest, its things like this that makes me loose respect for SONY.

by chris - 2007-04-30 12:20
» hmm

just seems like sony just got a whole lot of attention for the game now. there's no such thing as bad publicity

by satan - 2007-04-30 12:22
» damn

all you guys who dont care about the goat are all



fuc.ked up in the head.Thats animal cruelty and it



should be stopped. Just like children in third world



countries should stop making the shoes for nike. Am I th



only sane one here? I hope you all go to hell so you can



rot there and see what it feels like to be slaughtered

by Joe - 2007-04-30 21:41
» Hot Chic

Good work Sony, blood, naked chics - now all we need is lots of beer. I have to get this game!

by merderah - 2007-05-06 07:13
» ROFL

people should stop being F/\GS and stop pretending we're in the 1920's here. who cares about 1 slaughtered goat, who cares if there's nipples... you can see more on Discovery channel or National Geographic and nobody b!tches them out for showing the world how it really is, and that stuff is still rated G. God Of War 1/2 is rated Mature (if i'm not mistaken) so why can't they show what craziness they want to?



the bottom line: F|_|CK the PETA and censorship in general, i'd rather decide for myself if i want to see something or not.

by someone - 2007-05-10 02:57
» Wicked Insider

its true...why are you even complaining?

by someone - 2007-05-10 03:01
» Zman0690

learn some respect to life and that is all things alive...

and its a picture, you can't stop it from processing it into ur brain

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