Our single most important message to consumers, particularly to parents, is that they should always check a game's ESRB rating when considering a purchase or rental for their children.

Parents are hungry for this information, and research shows that three-quarters of parents regularly check ESRB ratings when making purchase or rental decisions about which games to bring home. Our ratings search widget makes checking the rating that much more convenient. We're very excited to be offering this widget with the help of Clearspring.

Via ESRB