ESA Speaks Out On E3 Disaster

Posted Jul 31, 2006 at 12:58PM by QJ Staff Listed in: Tags: ESA, Games Convention, Los Angeles, Tokyo Game Show
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E3As expected, the Entertainment Software Association (ESA) has now released a press statement concerning the future of the E3, we covered the news earlier. It is quite the literary masterpiece, filled with words like "excitement" and "evolution" to tell us that the new form of E3 is a voluntary decision, that it's not all as bad as we may think. But many exhibitors have pulled their support already, instead opting to spend the money on their own individual conferences and meetings.

The ESA calls the "new E3" a "more intimate event focused on targeted, personalized meetings and activities". It will still take place in Los Angeles, but will not feature the large trade show environment anymore. According to Douglas Lowenstein, ESA's president, it's "no longer necessary or efficient to have a single industry 'mega-show" as other events like the Tokyo Game Show and Games Convention have emerged since the first E3 twelve years ago.

More news about the reshaped E3 will appear in the coming months, with the event replacing the old format seamlessly for a show debut in 2007. It's clear that while the E3 has been a piece of dearly held video game history, the show's quality has declined over the years. With E3's future decided over, the big companies are going to have their own little meetings, the Games Convention takes the place as the big event and is even open to anyone, not just the press. So...who, exactly, would still go to a crippled E3?

 
 
 

Comments

by fimmy - 2006-07-31 12:21:10
Tekken Warlord!

Why E3 ??? WHY ??
by - 2006-07-31 12:23:52
F*****g ESA

They're only supporting big companies and abandoning smaller companies which might do great games but now with no support they'll have to close down.
by anonymous stranger - 2006-07-31 12:44:15
u know what?

The heck with the ESA.... they are a bunch of selfish morons... they Don't care about gamers, they care about their money! Lets all not go to that new E3 sorta thing and protest! Then they have to give us our old E3 back eventurally.
by - 2006-07-31 12:55:35
Gone forever

I've always wanted to go to E3 once I had the money and vacation time now those bastards are canceling it. They say they are making it smaller and "more efficient" but they're killing the whole thing.
by - 2006-07-31 13:02:03
Good for them

I'm glad that they are restructuring the whole E3 thing. The way it was set up before, they'd let every *****face cashier that works at Gamestop or EB into E3 and they'd just hold up the lines at the demos. Now that they are restructuring it, the people that actually work in the industry will get a chance to view the games.
by - 2006-07-31 13:15:35
Disaster?

Disaster? someone stole all of qj.net's professionality.
by - 2006-07-31 13:33:47
post #5

Uhhh post #5, read the description, its open to ANYONE now
by - 2006-07-31 13:35:58
There goes the Superbowl of gaming.

Wouldn`t it be something if the next Superbowl would not be broadcasted on TV cause the NFL wanted too much money ? I think the problem is that the locations in Los Angeles wanted to cash in endlessly on this event. Hotels , the rent for the space on the E3 floor...you name it. The prices probably skyrocketed , and at some point the companies got fed up. Nobody cares about game presentations filmed in muggy little hotel rooms. That is not going to sell magazines , it doesn`t make an impact , and it`s going to look stupid on Gamespot. The gaming industry is to big to have their presentations done in Bates Motel. They need to have the Big Fuzz every year to set a signal. The wave of coverage an event like this creates in the media worldwide is priceless. A little PowerPoint presentation done by "Herb Minsky" in a roach motel is not going to affect the public. The E3 will be back. Maybe not next year or in two years. Maybe not in Los Angeles because they are too greedy , maybe in another location. But it will be back. And to all the guys who like to write "oh , look at the nerds complaining , hah , hah...". F.U. I wish you a power outage right after kick off during the next Superbowl. Let`s see if you keep it cool , or if their will be a family sized Pizza stuck on the wall.
by - 2006-07-31 13:39:35
OH NOOOS!

DUDE THIS SUCKS!!! **** THE ESA NO MORE E3??? NOOOOO!!
by Sr_Moska - 2006-07-31 13:45:45
I wanted to go to the E³ someday

Bastards, I hope thy're happy now
by - 2006-07-31 13:57:29
Pleeease... Like the E3 show was ever about the gamer anyway... Who cares?!

E3 always was and will always be about retailers and game companies.. The ONLY concern these people have for gamers is how much money they have in their gamer funds. How many straight up gamers do you see walking into the E3 show without credentials? Not many. Now would be a good time for gamers to get their own shows going. Invite a bunch of local gamers and show off new games (just steal your buddies magazine demos and early betas.. it will be just like the E3 shows except free and for the gamers :p Hey, I'll miss the larges breated, blue haired booth babes as much as the next guy, but there is always anime.... PS: "crippled E3" should be HandyCapable E3" gotta be pc about it.
by akuma2099 - 2006-07-31 14:29:02
cool

@7 It said that the conventions held by other companies will be open to everyone not the new E3. I think it will be better this way, now all the little fan boys and girls can go to the other events and E3 can be a more intimate setting like it use to be before they let just anyone in. It is hard for the gaming press or the developers to get to any of the games or systems. You have to wade through all the nerds and geeks just to get an interview with the devs. For the last couple of years it has become more of a circus than a gaming trade show. The Tokyo game show is better since they limit the amount of people that can get in.
by - 2006-07-31 14:50:33
PUTA

PUTA MADRE!!!! I HATE THIS!
by RaiderX - 2006-07-31 15:02:19
*****K THEM!!

nocomment
by RaiderX - 2006-07-31 15:04:42
!!!!!!!!!!!!!!!!!!! >:(

Ive alwasy wanted ot go to an E3, now they screwed ym dream, thanks ESA, you CHEAP @SS DOODOOHEADS! >:(
by - 2006-07-31 15:44:51
post #7

Uhhh, did YOU read the article? It clearly says that the new E3 will not be open to everyone and that companies will hold their own little shows for the public. Make sure to put on your reading comprehension cap next time before you try to contradict me or anyone else.
by soapinmouth - 2006-07-31 16:14:57
bull*****

this is *****ing gay.
by - 2006-07-31 16:46:23
Beautiful

"So...who, exactly, would still go to a crippled E3?" Couldn't have said it any better myself!
by - 2006-07-31 17:36:41
The dream

I have seen, and heard countless people say their dream is to go to E3 one day. So many people wanted to go, that had nothing to contribute to any websites or press, they just went for their own selfish curiosity, and they are the ones that caused this change. Now only the people that actually matter to the press will be going to E3, which was originally made as a PRESS EVENT. Blame yourselves, all you "but I wanted to go! EEE!! f*** everyone else!!" people. This change is for the better, now shut up children.
by Squallshomeboy - 2006-07-31 17:48:47
screw it

If I have to take a plane to get to E3 anywayz I'll jus go to tokyo instead...greedy money grubbers...may they all have something they looked forward to for years taken away from them and turned into an "economically-sized" version cheap little jerks.
by - 2006-07-31 18:07:48
Great @#@%$!

I finally get into E3 this year and now their shutting it down. I live right next to LA and it pissed me off that I could never get in, I finally master a way to do so and now thier going to go and change everything. This is BS, the way the security works at E3 better not change!
by - 2006-07-31 18:36:32
wow

way to fail, gaming industry.
by Temprix - 2006-07-31 19:20:54
Heh

And that's the way big business does...business. Damn, a couple more months and I would have been of legal age to get in. It just seemed like E3 would be here forever. If only companies had listened and people obeyed rules. It was turning into a sweaty nerd-fest, but they could have just fixed that.
by - 2006-07-31 20:12:01
E3...

what needs to be considered is that there are a lot more than Konami, EA, Activision, Ubisoft, Sony, Microsoft, and Nintendo in the gaming industry. there are hundreds of little developers that make the games we play, and there are hundreds of quality titles that get overlooked by the offerings (usuall sequels) of the seven companies i listed above. i was at E3 this year, and i have to admit that i didn't even *glance* at the smaller booths while i was there (i only have 5 hours to spend there), and my attention was 100% focused on the Next Gen consoles (except for the Wii, as the lines were too long, and my interest in that console is minimal for now). a game like, oh, Indigo Prophecy, which is a great game, could easily be overshadowed when lined up next to the latest Madden, Splinter Cell, or Zelda. usually, only the biggest of the big games get press coverage when E3 rolls around (how many stories about Zelda, MGS4, Gears of War did you read come E3). i can completely understand those hundreds of smaller developers with limited capital (sorry, can't afford Method Man to promote our game this year) being upset that their gem of a game (ie, Beyond Good and Evil), got very little to no coverage during the 3 days of E3, because the press (in all the various forms of media) are focusing on larger things. personally, i think the situation could be remedied if E3 was open to the public (but still keep it over 18. we don't want any 5 year olds getting trampled underfoot because a 250lb 30 year old just *has* to get his hands on Mario Galaxy first). lower the price (tickets are roughly $500), extend the days of the convention by one (four days total; 2 for industry, 2 for public), and cut down on the gratuitous spectacle from the bigger companies. they're the big companies, believe me, the gamers know who you are, you don't have to have Tenacious D playing at your booth to get our attention(though i admit, that'd be friggin sweet). the point is that it needs to be streamlined, and i think that's exactly what they may be trying to do. but seeing as the public, mainstream gamer are the ones that will be purchasing these games in large quantities, i think for at least a day or two, they should be allowed to come in and sample out their future purchases. for a price (i'd say around $100 to $150; sort of like comic book convention prices).
by - 2006-07-31 21:12:48
what did I say?

Ok, I don't really know how this "tramples on the little guy". Smaller game companies can now focus on showcasing their prime games at conferences that can garner the attention of the media and the press. Like Figboy above has stated, how many stories did you read about MGS and Zelda during the E3 frenzy? And how many did you hear about the smaller games that had potential? Almost everything of the former, too little for the latter. With concentrated press conferences, the smaller companies can really reveal the potential of their games respectively, without being overshadowed by the giants, the big companies who, ultimately, throw big money in big campaigns, money that smaller companies simply DON'T have. And no more sleazy image, please. Some other person gave this crap saying that it's ok for the Gaming industry to have sleazy booth babes and sleazy marketing, trying to justify their presence by saying that other industries do the same thing (giving the example of the car industry). You know what that sounds like? Sounds like elementary school children saying "But Jimmy did it too!" Well I don't give a ***** if Jimmy "did it too", it still makes it wrong. Can people honestly say that booth babes and booze at E3 HELP the image of the gaming industry?
by - 2006-07-31 22:16:04
get some

you nerds need to get off your computer and get some p.u.s.s.y or do you guys know what a girl looks like with no clothes on outside the internet
by - 2006-07-31 22:27:08
i agree with Nameless

i don't have much to add to my previous statement, or Nameless' statement, other than i agree. the way E3 has been for the past three times i've gone was nothing short of pathetic. too many good games get ignored (there is waaaaay too much to see in such a short period of time), because the big dogs have the money to blow. E3 was horribly imbalanced, and has been for a long time now. and journalists don't help much either when they constantly fill blogs, magazines, podcasts, whatever, with every little repetitive tidbit about the big games that trickles out of a drunken executive's mouth. i mean, we know pretty much the same ***** we've known about MGS4 since it was revealed some months ago. how about Mr. Journalist take the time highlighting a potential gem you might have missed instead of another article about how "Raiden is said to play a part in MGS4!" i guess i'm just fed up with games like Beyond Good and Evil, Indigo Prophecy, Ico and the like getting poor sales because the market just doesn't know they exist. Female gamers lament the absence of strong, independent female leads in games, that look like normal women instead of the playmates that are Lara Croft, Bloodrayne, the DOA girls, etc. but when a character like Jade from Beyond Good and Evil exist; a smart, resourceful, determined young woman; they don't purchase the game because they don't know about it, mainly because a lot of female gamers don't read gaming magazines in large enough quantities, the developers of the games don't have the millions to spend on marketing, and when journalists get the chance to talk about that game, they go with the company with the deepest pockets (a feature on Indigo Prophecy or Beyond Good and Evil would have been nice. even us guys that don't play sports games know when Madden is coming out, we don't need an 8 page "exclusive" on it). sorry for another rant, it's just a trend in gaming that irritates me. guess i was wrong about not having anything else to add. lol.
by - 2006-07-31 22:34:44
lol to 28

just because these people (me included) enjoy video games doesn't make us "nerds." i suppose anyone who has an extensive knowledge of a particular subject could be labeled a nerd (ie, Sports fans, Book Enthusiasts, Food and Wine Enthusiasts). and to imply that nerds don't get any, er, p.u.s.s.y, is just silly. i, for example, am a big nerd (i love D&D, video games, comic books, cartoons, and anime), but i'm also engaged. surprisingly enough to a woman who loves those things as well, and, if you were to see her walking down the street, you'd never guess that at all (she's pretty hot in my eyes, actually. and no, i'm not just saying that because she's my fiance and she might read this. though, now that i mention it, she might. whatever, she knows she's smokin' lol). so yeah, don't start labeling us as nerds, because, taking the time out of your life to write about how nerdy nerds are being on an internet forum reeks of nerdiness as well. welcome to the club.
by - 2006-07-31 22:43:45
To define a nerd

http://www.encyclopediadramatica.com/index.php/Inane_Flame I thought you were smarter than that, Figboy. The best way to deal with low-blow comments like that is to adequately grant them the attention they deserve. Which is none at all. Haha, it's no biggie, though. I agree with you too.
by - 2006-07-31 23:02:01
to Nameless

oh yeah, i know, i just couldn't resist this one. it made me laugh. and honestly, i'd much rather respond to nerdbashers than the plethora of fanboys that have been permiating the net lately. this guy was a breath of fresh air, sadly. it's been mindnumbing trying to talk about video games with "fellow enthusiasts" (sometimes i wonder if these people even *like* videogames), and having the conversation inevitably degenerate into a fanboy flame war. lol. next time, i'll probably ignore comments like that, but tonight i needed to rant about something different.
by - 2006-08-01 01:25:12
WHY?

This Sucks. I Live in Australia, and have always dreamt of coming over to America one year to attend E3... Looks like that isn't going to happen now...
by - 2006-08-01 04:54:40
Nooo

Nooooooooooooooooooooo, I don't want it to be intimate.... I want much boothbabes and much facking games! I want the full E³, not the half facking E³! That sucks! I'm gonna cry some more now...
by Ray2Jerry - 2006-08-01 04:57:44
E3 Was About Videoed Games?

I thought it was about dumb girls with large breasts talking about games they can't even remember the name of (you must have seen those video clips floating around the net of the girls having to read the posters behind them when asked what game they were promoting). Face it, it became a game of who could spend more to promote was essentially the same thing, circuit boards and wires, and pretty flashing pictures on a screen. Although no one can disagree that E3 plays a big roll, some of the best selling video games had little to no promotion at launch. So it does suck that the circus is over, but the web is full of breasts anyway.
by - 2006-08-01 05:25:12
Ray#35

Dude girls stuff but u get free stuff n u get too see the new things that r coming out. Dude u got problems with girls breast wtheck...
by - 2006-08-01 08:58:33
noooooooooooooooo!!!

gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay in a few years i would be old enouth 2 get in, but this is just gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay gay uber 1337 gay
by comedy - 2006-08-01 10:13:19
it's annoying imo

the problem with everyone mouthing off about how e3 wasn't purely games and how the large companies have disproportionately more coverage is one of perspective. you know what annoys me? it's buying a game which i've been told is great, only to find it's not... and you know who told me? some pretentious journo who thinks that anything in black and white is 'super'... so, i read an 'informed' opinion on a game, i go and buy it, and it's rubbish. you know how i decide on what to buy now? i look at places like gamespot where there are REAL people's opinions as well. i think it's important that publishers/journalists don't get too detached from reality, i want their views to line up with popular opinion... all my mates who play things like pro-evo and things still rate ico and SotC highly, and that's nice to know... i'm having trouble conveying my point, but basically i think this whole idea that e3 and similar shows shouldn't be 'invaded' by the common man is wrong, we need joe public's opinion as he will be who decides whether the game sells, and ultimately what kind of thing will be made subsequently. i wanted to go to e3 once, there aren't many shows where games enthusiasts (nerds, whatever) can simply walk around and be immersed in videogames. lets not forget journalists get interviews with games studios, they get stuff in the post to review, they get all the perks, and we get a filtered report on what they've been upto. i don't have much of a clue how the wiimote works, as i didn't go to e3, but having been told i'm supposed to now believe it's the best thing since sliced bread? i don't think so. i didn't buy a ds cos i couldn't sample one to see whether i liked touchscreens or not... to this day i've never had the chance to play on one... so i say we need an e3 type event, even if it's smaller ones, or less hyped, or simply fixed somehow, but without public access it feels like the industry is saying 'we're the ones who will decide what's good and bad, you lot will simply buy games accordingly' - i know it's a bit extreme, but it's valuable knowign that some game-illiterate idiots can make something work as well as seasoned videogame players such as journos. if you have a better way of saying what i've tried to say, be my guest and say so...
by - 2006-08-01 10:46:29
How could they!!

It has been my dream 2 go 2 E3!! This isnt right!

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