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Activision Boss: We might have to stop supporting Sony, Sony responds |
Listed in: News Tags: Activision, Activision Blizzard, Blizzard, Bobby Kotick, Sony
Activision Blizzard President and CEO Bobby Kotick said in a statement earlier that he plans to abandon Sony's PS3 and PSP platforms unless Sony drops the PS3's price and reduced its licensing fees. Sony's reaction: we're not reacting on that one. Speaking to the Times Online, Kotick said that his company's main concern right now is Sony:
I'm getting concerned about Sony; the PlayStation 3 is losing a bit of momentum and they don't make it easy for me to support the platform. It's expensive to develop for the console, and the Wii and the Xbox are just selling better. Games generate a better return on invested capital on the Xbox than on the PlayStation. They have to cut the price, because if they don’t, the attach rates [the number of games each console owner buys] are likely to slow. If we are being realistic, we might have to stop supporting Sony. When we look at 2010 and 2011, we might want to consider if we support the console — and the PSP [portable] too.
Kotick added that Activision Blizzard paid Sony US$ 500 million in royalties and other goods last year, which probably still worked out at 400 percent of the profit they made. SCEE, for their end, has issued a statement regarding the matter:
We respect our third-partiesÂ’ opinions and their right to express those opinions but we will not be commenting on this story.
Now this is getting all heated up. I wonder what Sony's bigwigs are thinking right now. Stay tuned.
Related articles:
- E3 2009: E3 is not the right place to announce a PS3 price cut, says Sony
- Pachter on the PSP Go: Sony is ripping consumers off
Via vg247
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- Ye, but they still profit from the PS3 sales too. By not supporting the ps3, they will earn less, right? What kind of buissenes is that??
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Just imagine if what Activision said follows through. Think of how many people will be getting the 360 over the ps3 just because of Modern Warfare 2.
Think before you say ***** fanboys.
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Activision isn't going to do a damn thing. They can't afford to lose the PS3 owners.
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MW2 is almost done. Canceling it would just be stupid.
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to bad I suck at it lol
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Realistically they do need a price slash to keep it around the same price as the 360 and wii so that people wont go for the price, just the variety of games and such. Also generate more titles at a lower price for all.
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They're behind in sales so I suggest they do something about the price. All they do is come up with stupid bundles.
While they're at it though change the HDD format from FAT32 to NTSF.
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I understand it must cost a lot to develop games on the PS3, but the PSP hardly hurts Activision's budget. They have never made a dedicated game for the PSP, as all of their titles have been multi-platform yearly big-hitters. This year's Transformers is an example. The last time they made a game for PSP, I believe, was in 2007.
So yeah, that makes it less of a "business" decision and more of a threat/hit at Sony.
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The internal PS3 HDD doesn't use FAT32
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Activision - ps3 = :
no tony hawks
no call of duty
no DIRT
no ...
i dont care since i have ps3 and 360 and i play cod on PC whos the only titel i like from activision infinity yard .
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GH... okay, COD WAW... okay
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Dirt and the MW/COD games rule (MW are to lose the COD title so the above counts!)
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But still, I liked Activision even though I've only ever played Spider-Man and QoS. Sony should probably listen to them, but knowing Sony they wont, they're too far up their own asses to even think they're doing poor. Home fails badly, especially the Euro part, who Sony doesnt give a ***** about.
But I've always gone multiplatform anyway, I wont be getting a Wii though because that just looks silly
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