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Peter Moore on goals as EA Sports president |
Listed in: Interviews Tags: China, EA Sports, India, interviews, John Madden, Peter Moore
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Now that Peter Moore has taken the helm of EA Sports as president, big plans are about to be carried out for the company. Not only does he want games of the brand to be successful in multiple platforms, but also wants EA Sports to go global. In an interview, Moore discussed about how he looks at other countries where the gaming industry could be in three years time. India, Russia, and mainland China are the biggest bets as future major players within the interactive entertainment world. For instance, EA Sports is looking at cricket as a sport that can become more than just India's favorite.
Other goals in Moore's checklist include capitalizing on various platforms and making sure his company can make games that sell to a wider audience. He also expressed interest in getting another tattoo, one of John Madden, if his back is wide enough.
When asked why Moore left his position in Microsoft as corporate vice president, he replied:
[EA] is a company I have enjoyed competing with over the years and more recently collaborating with. I have strong Bay Area roots with my kids being born here, being Cal Berkeley kids, and the timing was right for me both personally and professionally to come here.
For the full interview, click on the Read link below.
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"We try to pump out another copy of each sports game every year with no real changes except the names on the back of the jersey. The consumer continues to buy our rehashed junk so we will continue to publish it. Now that we've also acquired Bioware/Pandemic studios, we will start work on Ratchet and Clank 13. ***** you very much joe public."
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And for the topic; I didn't know he was fired from M$! :S He surely didn't really choose this since it's surely paid a lot less than top M$, lol.
@spicyhamster:
1st: your nickname is really funny, lol.
2nd: I really don't like him as well, he looks like a gay that really wants your back!
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