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Koller: digital will be an important part of the PSP's future |
Listed in: Interviews, News Tags: David Perry, interviews, John Koller, PlayStation Network, PlayStation Store, Sony
Digital content is a hot issue right now in the world of handheld
gaming, what with both the DS and the PSP being challenged by the
fast-growing game library of the iPhone. Sony's head of PlayStation Marketing John Koller is once
again in the spotlight as he explains what's in store for the PSP's
future.

Are we finally looking at a non-UMD future, as David Perry shamelessly rumor-mongered? Koller suavely avoids answering that directly, only saying that "I can't really comment on that other than to reiterate the fact that the digital side of things for us on PSP is really important." He does say, however, that digital content will be a big part of the future:
Holistically, the idea of digital distribution fits into the world as we go forward. [...] So one of our big pushes this year is to be sure that the right kind of content and the right kind of games in particular are placed on the PlayStation Network for download on the PSP.
What Apple has done has really opened people's eyes, the entire industry, about how games can be created, they don't have to be created by 100-plus [member] development teams anymore. They can be created by one or two people and sell well.
So what kind of content are they going to push on the PlayStation Store? While they're vying to release larger-sized games on the service, it seems they're also interested in introducing more snack-type games, an idea Koller has introduced before.
You don't need to have an epic. Consumers aren't demanding epics from digitally distributed games, necessarily. They can be equally happy with games that are a few hours long that you can pick up for 10 minutes and put down for an hour.
Koller emphasizes that Sony is content-focused right now, and we're going to be seeing a lot of new games after June, which also means we might be seeing more PSOne titles come along. As for concerns that the PSP isn't selling very well lately, he merely remarks that we only have to wait until the new games come out, then people will start paying attention.
For the entire interview, you can follow the source link below.
Related Articles:
- Sony: PSP was "under-supported," UMD wasn't brilliant, more snack-type games
- Koller responds to UMD-less PSP 2 rumor: partially true, the rest is 'no comment'
- Sony to PSP devs: make games with bigger names, shorter play time
Via Wired
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Comments
Oh and Sony, don't stroke Apple's ego anymore, their follower's heads might explode and we'll get more "iPhone is better then PSP" threads.
We all knew downloadable content was going to be big, evertything Sony does with the PSP this year is going to be big, it has to if they want to bring it out of this drought.
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...the hell is wrong with these guys? I'dve capitalized on digital distrubution a long time ago.
Add stronger locks so they can't be pirated as easily (just enough, not so where we can't create a backup) and throw them on the market. The current model where PSN titles for the PS3 can be downloaded to 3 different PS3s is fantastic. Just do the same with PSPs already, Sony.
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People keep hacking online and pirating good games. This problem will give developers less money and won't be able to make high quality games like GOW.
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