Pepsi ties-up with Guild Wars, plus two WoW/S.H.E. vids

Posted Nov 27, 2006 at 3:09PM by QJ Staff Listed in: Titles, Off Topic, Videos Tags: China, Coke, The9

0

Hmmm, it seems that over in China, there are MMO Cola wars instead of a next gen console war. You see, China's local online game company The9 said that they have a tie-up with Pepsi for their Guild Wars promo, which will start closed beta testing on the 29th.

The more popular Coke also had its share of MMO tie-ups in the form of gaming giant World of Warcraft. Recently, Coke had a WoW- themed commercial which featured Taiwanese all-girl pop band, S.H.E.

Pepsi also signed a deal with Shanda, another company and The9's competitor, which opted to launch its latest MMO, Magical Land at around the same time. Unfortunately, Magical Land wasn't much of a success, and Pepsi didn't renew its partnership with Shanda after that.

Now, Guild Wars is another thing. Although it's not as massive as WoW, the MMO's quite successful in its own right. Will this partnership give Pepsi an edge in the MMO/Cola wars? Only time will tell. Meanwhile, check out the S.H.E./WoW commercials we found in Youtube, thanks to 477605598 and miaming, respectively.

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