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This probably isn't news to us anymore as Blizzard's World of Warcraft
has been boosting Vivendi's sales and profits for some time now. What came as a surprise was Vivendi's Q4 report. They reported a 51% drop in profit for last
year's fourth quarter.
The giant conglomerate based in France earned a massive 1.25 billion
euros in the last quarter of 2005. Last year though, they only earned a
fraction of that, reporting a profit of only 610 million euros (US $799
million). The plunge in profit figures was due to tax credit and one
time gains from asset sales, according to Forbes.
Vivendi's plans to aim high this year as they raise their profit
outlook to (adjusted net profit) 2.7 billion euros or US $3.5 billion.
Considering that The Burning Crusade's sales were highly successful,
higher expectations are bound to be a given come the year's end. In
terms of video game sales for 2006's last quarter, Vivendi's sales were
boosted by WoW sales and enjoyed an increase of 33% (326 million euros
or US $428 million).
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