Posted May 08, 2008 at 02:33PM by Charles D. Listed in: PlayStation 3 Tags: Nike, Sony, recycling, Adidas, London, Playstation Home
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Screenshot of Sony's PlayStation Home service - Image 1Sony Computer Entertainment Europe (SCEE) head David Reeves admitted that they were perhaps getting a bit too ambitious with the goals they had outlined for their upcoming PlayStation Home. The new service seemed to neglect gamers in favor of its other non-gamer related applications.

In a brief interview with Reeves after the PlayStation event in London, he explained how Sony wanted to make sure that all the gaming aspects of Home was ready upon its launch this Fall. He did confirm that its open beta will definitely be out by either October or November.

He realized that the many non-gaming applications in Home, such as getting sponsors and the like, can be somewhat of a turn off for most gamers. On that note, he had this to say about it:

In that sense we were deserting gamers. So, we're concentrating on the gaming by launching games in Home, and attracting people who are into gaming in first - instead of the Nike people, or Adidas people who are into fashion and not necessarily into gaming.


Lastly, he mentioned the shift the company will be taking from releasing third party exclusives to more first party developed games on the console. This will make a great opportunity for Sony to attract gamers with more original IP titles instead of recycling consumers from one iteration of PlayStation or Wii to another.

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