UK's first major trade show event since 2004, the London Games Festival, started the week-long celebration of interactive entertainment. It includes a variety of events that will surely delight gamers.

First is GDC London, an annual gathering of video game developers which comprise an expo and a variety of tutorials, lectures and roundtables by industry professionals on game-related topics covering programming, design, audio, production, business, legal issues, and art. Next is the London Games Summit which provides the most hard-hitting business content specifically developed for the industry. This is where top industry executives and key government ministers provide honest insights on the gaming business today.

Gamers will be in paradise as London Games Festival features other events which may interest them like the HMV's Games Showcases which feature a handful of playable games like Pro Stroke Golf, PDC World Championship Darts, Winning Eleven: Pro Evolution Soccer 2007 and Rockstar Games' Table Tennis, to name a few. It'll also feature The Game/Play and the Artful Gaming Exhibition.

The festival does not only cater to the gamers audience as it also provides diverse events that cater to parents who need advice on games or people who want to learn more about games and where the future of entertainment is currently heading. So its a festival that caters to almost everyone, not only to the gamers. And this also reflects that gaming is serious business. The festival aims to add learning to fun. Families can attend this celebration and take part in the activities. Check out the schedule of events here.